What is 'Advance'?

Advance in Live Event Production/Music Industry

Advance in the live event production/music industry refers to the process of coordinating logistics and details with the artist or performer, the venue and event staff before the actual event takes place. It involves making arrangements and providing necessary information to ensure a smooth and successful event.

Key Components of an Advance:

• Technical requirements: Communicating the technical needs of the performers, such as sound, lighting, and stage setup, to the venue's production team.
• Logistics: Coordinating load-in and load-out times, parking, and access for equipment and personnel.
• Hospitality: Arranging for artist accommodations, catering, and any special requests.
• Security and safety: Discussing crowd control, emergency procedures, and any security concerns with the venue's security team.

Advancing an event is crucial for ensuring that all parties involved are on the same page and prepared for the event. It allows for any potential issues to be addressed in advance, minimizing the risk of problems during the event itself.

Overall, the advance process is a vital part of live event production and contributes to the overall success and smooth execution of a live music event.