Crescat strengthens UK operations with new Sales Manager
We are thrilled to announce that Paul Twynham has joined Crescat as our new Sales Manager for the UK market. Paul brings over 30 years of experience in the UK arts and culture sector, with a strong knowledge of and passion for the venue market.
This move represents a significant step in Crescat’s international expansion, as we strengthen our UK and European operations with a satellite office in the UK. It is an exciting milestone for Crescat and will greatly assist growth in the UK market and allow us to capitalise on the success we have achieved so far in welcoming the likes of Clwb Ifor Bach, Greenbelt Festival and Found Festival.
Extensive experience and expert industry insight
Throughout his career, Paul has demonstrated a deep commitment to the arts, holding various key roles with marquee venues like O2 Academy Newcastle and Wolverhampton Civic Halls as well as managing outdoor events. Moreover, Paul’s extensive experience working with various event management SaaS solutions highlights his dedication to addressing industry pain points and showcases his expertise in utilising software solutions tailored for events and venues.
Paul’s professional background and industry insights make him a valuable addition to our team and his appointment aligns with Crescat's mission to expand our reach into new markets across Europe and continue to provide innovative solutions for streamlining event planning and production, enabling more and more cultural organisations to realise their full creative potential. Paul is raring to go, as he says:
“I’m excited to join Crescat as Sales Manager for the UK market. Crescat’s welcoming team and forward-thinking approach to event management align perfectly with my passion for helping organizations overcome challenges and achieve success. I look forward to driving growth, building meaningful relationships, and establishing Crescat as a go-to solution for venues, festivals and event professionals across the UK.”
A warm Crescat welcome
Crescat CEO, Jørgen Iden, is delighted to welcome Paul to the team as we continue to grow:
“Paul’s extensive experience working with leading venues and SaaS solutions is key to our success in growing in the UK market. We have laid the groundwork in establishing our brand in the UK, and we are excited to see how Paul will help us succeed in expanding our reach across the UK and Europe.”
If you’re a UK venue, event promoter or festival and would like to find out more about Crescat, please feel welcome to book a meeting with Paul here.